December 8, 2023

A Tesla Model Y is seen in a Tesla car park on May 31, 2023 in Austin, Texas. Tesla Model Y becomes the best-selling car in the world in the first quarter of 2023.

Brandon Bell | Getty Images

DETROIT — Legacy automakers continue to pledge to dramatically increase production and sales of all-electric vehicles, but so far their efforts have done little to shake up this much-watched emerging market.

Despite a significant year-over-year increase in sales, industry leaders tesla remains the largest seller of electric vehicles and has extended its lead over traditional automakers.~300,000 units ahead of nearest competitor Hyundai Motor and General Motors As of the first half of this year, according to Motor Intelligence. That compares with a shortfall of about 225,000 in the first half of 2022.

Tesla does not break out sales figures by region, but it expects to have sold 336,892 vehicles to U.S. retail and fleet buyers in the first half of the year, up 30% from a year earlier, the auto data firm reported.

Meanwhile, EV sales at Hyundai Motor Co. (which includes the Kia brand owned by the same parent company) rose about 11% to 38,457 units during the period. GM, No. 2 in second-quarter sales of electric cars and trucks, more than quadrupled to 36,322 through June from a year earlier.and Volkswagen Electric vehicle sales more than doubled to 26,538 through June.

Ford, The company ranked second in electric vehicle sales last year behind Tesla, according to Motor Intelligence, breaking into the top five with 25,709 sales through June. Ford’s electric vehicle sales rose just 12% from a year earlier as the automaker shut down to restructure some factories, such as the one in Mexico that makes the electric Mustang Mach-E crossover.

“Our electric vehicle sales continue to grow. We restructured our factories earlier this year, and the improvement in Mustang Mach-E inventory flow that started to emerge late in the second quarter helped Mustang Mach-E sales climb 110% in June. %,” said Andrew Frick. Vice President, Ford Sales, Distribution and Trucks, thursday said In sales release.

Tesla sales

Hyundai rises, GM disappoints

Hyundai Ioniq 5 on display at the New York Auto Show on April 13, 2022.

Scott Mir | CNBC Money

GM’s electric vehicle sales have so far been disappointing, especially new models featuring the automaker’s “Ultium” battery technology. The automaker has been criticized for not ramping up production of its latest electric vehicles, such as the GMC Hummer and Cadillac Lyriq, quickly enough.

The vast majority of GM’s EV sales in the first six months of the year were the outgoing Chevrolet Bolt model, which is due to end production later this year.

GM Chief Executive Mary Barra reiterated last week at the Aspen Ideas Festival that production of the company’s new electric vehicles is being constrained because domestic production of its batteries is taking longer than expected.

Barra said GM plans to match Tesla’s sales within a decade as the automaker rolls out more mainstream electric vehicles such as the Chevrolet Silverado, Blazer and Equinox later this year. . It will also launch a new electric van in 2023 and the Celestiq, a custom Cadillac EV worth more than $300,000.

The Detroit automaker said it plans to produce 150,000 electric vehicles for the U.S. market this year.

— CNBC’s Phil LeBeau and Lola Kolodny contributed to this report.

Disclosure: NBCUniversal News Corporation (owned by CNBC) is a media partner of the Aspen Festival of Ideas.

General Motors Chairman and CEO Mary Barra speaks during the unveiling of the Cadillac Celestiq electric sedan on October 17, 2022 in Los Angeles, California.

Frederic Brown | Frederic J. Brown AFP | Getty Images